Our Services
Customer Success Stories
To close more sales, you need a customer success story that corresponds to your marketing goals. I have a six-step process that I use to make that happen.
Before I write a single word on your project, I spend a good deal of time doing my homework. That means I thoroughly research and learn about your business, your products/services and your customers.
I take pride in crafting you a well-targeted, polished piece that not only fits with your marketing goals, but provides an accurate picture of what your company has to offer.
Success Story Candidate Survey
You know that having a few good customer success stories would help you boost sales but you're not sure which of your customers would make good success story candidates.
I can help.
I'll work with you to identify your strongest customers in the marketing areas you wish to target. Then survey them to determine if they would be good success story candidates and their willingness to participate in the success story process.
When I'm done you'll have a list of good success story candidates. All you have to do is pick one to be featured.
Customer Contact
Only 2% of sales are made on the first contact with a potential new customer. That conversion rate rises to 80% somewhere between the 5th and the 12th contact you make. Get more business and referrals by sending your customers and prospects weekly or monthly e-newsletters.
Yes, you are busy but don't let your e-newsletter become nothing more than an afterthought. A consistent customer contact program allows you to remain in touch with your current customers, introduce yourself to new customers and promote your new products or services.
I can help you plan and develop engaging, relevant content so you can have a customer contact system that works for you.